Wednesday, September 1, 2010

DiGi, Etiqa target RM1.2m sales

SUBANG JAYA: Digi Telecommunications and Etiqa Takaful Bhd are targeting RM1.2 million in sales within the first year for its newly launched Takaful personal accident (PA) plan.

The plan was made available to all 8.1 million prepaid and postpaid DiGi customers on Wednesday, Sept 1.

Etiqa CEO Datuk Aminuddin Desa said this partnership was a first step for both parties with more products to be launched later.

The takaful PA plan gives customers either RM50,000 or RM100,000 coverage for a nominal RM3 or RM6 per month. Subscription can be activated with just one short messaging service (SMS).


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