Wednesday, December 28, 2011

Star Cruises' US$25m ship refurbishment to reinforce lead in AP cruise industry

KUALA LUMPUR (Dec 28): Star Cruises is pumping in more money to refurbish its ships to reinforce its leadership in the Asia-Pacific cruise market, with the latest investment of US$25 million (RM79.25 million) to revamp the 1,870-passenger SuperStar Virgo.

The company said on Wednesday the refurbishment was in line with its programme to revamp its vessels and give them a facelift to enhance its cruise holiday products for regional and international passengers.

It added this latest refurbishment was planned after revamping the Star Pisces in February and the SuperStar Aquarius in April at a total cost of US$13.6 million.

'This US$25 million investment underpins Star Cruises' continuous drive to grow Asia's cruise industry,' said Star Cruises chief operating officer William Ng.

'The Asia-Pacific cruise industry is expected to grow in leaps and bounds, and Star Cruises is well-positioned to take the lead in further developing and expanding the industry.'

Star Cruises said during the three-week dry-dock renovation (from Jan 2 to 22 next year), the 76,800-tonnage SuperStar Virgo would have a facelift. This would include a new hull design as well as a makeover in its cabin, restaurants, entertainment, bodycare, shopping, sports and recreation venues.

It will return to its homeport in Singapore on Jan 23 and ply the straits of Singapore and Malacca.

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