KUALA LUMPUR: Naza Kia Malaysia's Forte was named the Debut Model of the Year at the 2011 Frost & Sullivan Malaysia Excellence Awards on Wednesday, April 13.
The award is presented to models launched between November 2009 to November 2010 that made a significant impact in the market with a substantial sales volume and positive market acceptance.
"Since its launch in November 2009, the Forte has made waves in the market and has sparked a new interest and desirability for the Kia brand.
'This award is the sixth accolade the Forte has won in Malaysia since its launch,' said Naza joint group executive chairman and Naza Kia Malaysia CEO SM Nasarudin SM Nasimuddin in a statement Thursday, April 14.
He said the company recently introduced the Forte 6-Speed, adding that the model was well-positioned for more honours this year.
Since its launch in November 2009, Naza Kia Malaysia has sold a total of 6,878 units of the Forte as at the end of the first quarter this year.
Frost & Sullivan consultant for Asia Pacific Automotive and Transportation Practice, Ahmad Faridz Dzulkarnain, said the Forte broke the monotony in its segment by offering a very bold and dynamic European styling vehicle packed with high technological features and fitment level at a very attractive price point.
The new Forte 6-Speed, which was recently launched by Naza Kia Malaysia, features several new premium features that are set to further strengthen the award-winning sedan's position in the market.
The enhanced Forte is now mated to a six-speed automatic transmission with Shiftronic functionality as well as steering mounted paddle shifters.
The on-the-road (OTR) price of the 1.6EX variant is at RM78,800 while the OTR prices for the 1.6SX and 2.0SX are at RM85,800 and 97,800 respectively.
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The award is presented to models launched between November 2009 to November 2010 that made a significant impact in the market with a substantial sales volume and positive market acceptance.
"Since its launch in November 2009, the Forte has made waves in the market and has sparked a new interest and desirability for the Kia brand.
'This award is the sixth accolade the Forte has won in Malaysia since its launch,' said Naza joint group executive chairman and Naza Kia Malaysia CEO SM Nasarudin SM Nasimuddin in a statement Thursday, April 14.
He said the company recently introduced the Forte 6-Speed, adding that the model was well-positioned for more honours this year.
Since its launch in November 2009, Naza Kia Malaysia has sold a total of 6,878 units of the Forte as at the end of the first quarter this year.
Frost & Sullivan consultant for Asia Pacific Automotive and Transportation Practice, Ahmad Faridz Dzulkarnain, said the Forte broke the monotony in its segment by offering a very bold and dynamic European styling vehicle packed with high technological features and fitment level at a very attractive price point.
The new Forte 6-Speed, which was recently launched by Naza Kia Malaysia, features several new premium features that are set to further strengthen the award-winning sedan's position in the market.
The enhanced Forte is now mated to a six-speed automatic transmission with Shiftronic functionality as well as steering mounted paddle shifters.
The on-the-road (OTR) price of the 1.6EX variant is at RM78,800 while the OTR prices for the 1.6SX and 2.0SX are at RM85,800 and 97,800 respectively.
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